
23 | Scarily simple marketing you should try
The Obvious Choice
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The Problem With Jenna's Health Coaches
A new health coach is charging $800 for an hour consult. But she's selling it per 60 minute consult, which takes her four hours to do. John: "You can't be selling consults. You have to be selling the result of the consult" A lot of this ego-centeredness comes down to self-centeredness and that kind of sucks your coaching career.
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