The way that we think about data in a machine learning context is sort of one off ar. Data enginering teams think about their data sets as being like a bake cake, you know, that is ready for consistent use going forward. Walt: I'm fascinated by this comment kate o atlike built by people who don't do machine learning for machine learneng. Is that what hells that sort of interaction? We're building our own set of tools and trying to make everyone happy. It's very important to have those people in the organization.