Are You Building for the Future?

We talk a lot internally about making sure that we're on the right side of history when it comes to things like privacy and other sorts of topics like that. It was exciting ad novel that you could have someone's location adand that was pretty cool. We didn't want to at go and, like, look you up and in a demographic data base and find out what the adnet works think they know about you. All we had to know was that you were still the same person as you were before. The first party data eco system has been kind of changed every 12 to 18 months for the last five years.

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