Linda's clients know what their customers want through trial and error, killing ideas. Once a project has made it through ideation and passed all that customer testing, it's time to scale that idea and hit full throttle. Linda likes to point out the importance of seizing the built-in advantages of accelerating an idea within a company.
Innovation is the lifeblood of the startup — from product to processes and culture to creativity. But innovation is just as essential for scale companies. So how do you keep the innovation flywheel spinning at all levels of scale? The answer according to Linda Yates is to seed every level of your company with an intrapreneurial mindset. As CEO of Mach49, an incubator for large global companies, Linda shares her vast experience and strategies for injecting intrapreneurial thinking and bias-to-action across hundreds of large-scale organizations.
Read a transcript of this episode: https://mastersofscale.com/think-like-an-intrapreneur-linda-yates/
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