6min chapter

Matt Kelly | The Midnight Pod cover image

Launching A Successful Multi-Million £££ Fashion Brand & Taking It To The Next Level - Jordan Jones | The Midnight Pod Episode 63

Matt Kelly | The Midnight Pod

CHAPTER

Is Retail the Only Way to Get 100 Mil Rev?

I think you'll pop in retail for that. You need to give them the taste on the first try and then they're going to come back and buy from you over and over again. We used to work with ASOS but I found it being a bit more riskier than direct consumer because you were very much like your destiny was in the hands of like a retailer. There's not actually that many big players in the market who can really generate loads of revenue. So we started working with Fotasalyn because they absolutely ripped off our brand as well. If you go into their store most of the brands in their brand will be all in house so they make them themselves. But

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