It laid the groundwork for bill deblazio's tale of two cities 20 13 maro campaign, which obviously didn't turn out to be anything close to what everyone was hoping for. It also arguably played a key role in laying the groundwork for a bama to stigmatize mit romney's private equity background in the 20 twelfth presidential election. So this is really something that just swept over american p in its entirety. And so its had this huge impact on on the left, but it also had a impact on politics more generally.