#20: Ryan Deiss—The Digital Marketing Strategy Your Business Needs [Part 2]
Why That Worked – Presented by StoryBrand.ai
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How Do We 10X the Average Order Value of This Customer?
"There is a certain percentage of the population and I am one of them who we just always buy," he says. "If she just said, Don, if you wanna do it right, it's gonna cost you twice what you came in here to spend." 'I think I'd have done it, but she didn't say that,' his friend adds. "'How do we 10x the immediate average order value of this customer? Like howDo we 10x it?' That kind of thing.'"
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