Ep 27: Phil Fraser - The 18 Year Journey to Exit [To a Public Company]
Buy and Build
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The History of Affiliate Marketing
When I was playing poker, you'd come across similar sites and then they offer you choose to play on a certain software provider. So I guess it's some kind of affiliate marketing. Is that quite a similar approach to the online bingo directories? Is it ad spend and affiliates? Yeah, we had we had two business models. And the affiliate model really lends itself simply to online gaming because it's very simple to go.
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