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A "Startup Idea" Brainstorm with a Growth Agency Partner (#6)

The Shopify Growth Show

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Why Should We Embrace E-Commerce?

I'm actually more excited than anything about e-commerce. That's literally where we have the most experience. The thing we don't like is the margins. We want to own a niche and something that has really good margins. I think one area that I've been really interested in is just this high AOV type e-commerce companies. Take rogue fitness, for example.

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