Office Hours: Portfolio Diversification, the Streaming Industry, and the Future of Brand Strategy
The Prof G Pod with Scott Galloway
00:00
Evolving Brand Strategies in Today's Market
This chapter explores the transformation of brand strategy in a digital age, stressing innovation and effective communication. It underscores the importance of appealing to both employees and consumers while adapting to new distribution methods, particularly through social media platforms like TikTok.
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Transcript
