The Difference Between American English and English English

Being able to communicate effectively is a core skill for anyone in PreSales. One of the evolving roles in PreSales is the 'Field CTO' or 'Chief Evangelist'. These people are at the top of our profession and craft and are exceptional communicators and influencers but communication skills need constant development.

For much of the globe, the language of business is 'Business English'. That can be a challenge if English is your second language but even native speakers can need help communicating ideas effectively or even just initiating 'small talk' and building rapport. Different cultures and geographies can even have very different ideas about something as simple as how long to pause after asking a question.

Host of the 'Future of PreSales' podcast, Don Carmichael, chats with Dan Caffarey, CEO of Learn London. Dan is an expert in Business English and Communication.

Dan Caffarey can be found on LinkedIn here and his company, Learn London is at www.learn-london.co.uk/

Make sure you follow and subscribe and watch out for the next episode in the 'Future of PreSales' podcast series.