Jared Leto in Sunset Strip

In Fight Club, it's clearly a signal that he's the rock star when that line is delivered in the speech by a Durden. So what I think is going on here is they're telling on the one hand the rock stars is purely sort of organic thing that grows up out of the bosom of middle America,. But people like Leto, they're in on the Illuminati secret that they actually just sort of create these things in a factory and then they can predictably program him as a rock star.