The first is on the page, you have this about me section. It actually should lead with how you can help people and who the specific people are you want to help that you're about me isn't actually about you. What you want to lead with is I help these people get this transformation. The other thing is when you list what's interesting is like, so you say, oh, I can advise you on X, Y and Z number one, you're doing exactly what we just talked about. You're like, I do all these million different things versus going, I want to help.