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Going Meta - What's a Metaphor?
Douglas Rushkoff: Facebook founder Mark Zuckerberg may one day be remembered less for his social network or his oculus virtual reality platform. Zuck announced that he'd be dedicating his time and the company's capital into the supposed next generation of digital life. This notion of going meta has been around a long time at least since the first play within a play in Elizabethan theater. By staking such a claim, Zuckerberg does us all a great favor.