Is There a Culture Around Paidads?

There's a real culture around like, refreshing, sting, new stuff, staing, modern. Any examples out there of client conversation? I think it would be really interesting to hear about that too. Yes o, a posential client came to us. They have quite bixkin car brand. And the conversion rate was sitting at about eight to ten %. But we just start at that point there, like anything massive could really impact that conversion ratet they'd got run in.