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Why mission matters more than products, w/Noom’s Saeju Jeong
Masters of Scale
Keeping True to Your Mission Can Help You Spot Opportunities
Sage and Artem created Cardio Trainer to let cyclists and runners track their fitness training from their phones. They knew that Google's mobile OS, the Android, was on a cusp of launching. The new Android platform was fraught with unknowns, even with their home advantage but they took the gamble and it paid off.
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