
Designing for Behavior Change with Stephen Wendel
The Behavioral Design Podcast
00:00
Ido. Is It a Good Idea?
i stands for impact, c is for confidence, and e is for ease. I think it's also very important to say, is this natural for t person, not just us, not just what we want? Then i've found it often sometimes some things just don't fit because culturely, they like you,. And in the end, i said, ok, i'm going to stop arguing. That's an important thing to add. But i owe it framiir with hat particular framework.
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