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Why Webinars Are Still a Moneymaker in 2023

Marketing School - Digital Marketing and Online Marketing Tips

00:00

Follow-Up Strategies and Building Relationships with Webinar Attendees

The speakers discuss their strategy for following up with webinar attendees and the importance of having a sales team manage the post-webinar conversations. They also highlight the effectiveness of webinars in B2B and course selling scenarios, building relationships with attendees, and potential customer conversions. The chapter ends with a question about the speakers' responsibility for conducting webinars.

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