The Bottom Line: Ecommerce Tactics for Profitable Growth cover image

The Power of Influencer Marketing: Gymshark's Rise to Success

The Bottom Line: Ecommerce Tactics for Profitable Growth

CHAPTER

The Power of Strategic Clarity

Jim Shark and his co-founder Ben came across each other through a mutual contact at your left THG Say my daughter was born my second child. So yeah loads going on That wasn't 30 seconds But yeah, I'm sure Fascinating for lots of peopleI want to focus on Jim Shark because like I told you right before we started pressing record It was I can't tell you how many people still reference Jim Shark as like yeah The hero the aspire like they want to be it's aspirational brand that they want to do influencer like them.

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