The Digital CX Podcast: Driving digital customer success and outcomes in the age of A.I. cover image

Inside Salesforce: Driving Customer Value with AI & Automation with Bernard Slowey, VP of Digital CS | Episode 071

The Digital CX Podcast: Driving digital customer success and outcomes in the age of A.I.

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Enhancing Customer Experience through Data

This chapter explores the pivotal role of data and telemetry in improving customer experience, detailing Salesforce's efforts to unify customer support into a cohesive success framework. It emphasizes proactive support, the introduction of a customer success score, and the importance of measuring engagement to drive adoption and retention.

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