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#60: From Building an Audience to Launching a SaaS Company - Adam Schoenfeld (CEO at KeyPlay.io) & Camille Trent (Director of Content & Community at Peersignal.org)

The Exit Five CMO Podcast (Hosted by Dave Gerhardt)

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SaaS - What's Coming Up Next?

In January we're going to do more of like tracking headcount change, triangulating that with who they hiring what open roles. We have a content community to help feed like the learning even if you never buy anything from us which 99% of those people are never going to buying anything from us. So we're leaning into the problem of how do you find companies that are growing right now, which I think is very timely. In exit five all people do is ask about benchmarks and ratios for this or that. Even if they don't give you a road map of what to do but I think people need them to sell ideas to their boss.

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