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Words Copywriters Need to Eliminate From Their Vocabulary (Episode 127

Build Your Copywriting Business

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How to Describe Pitching as Scary or Hard

Pitching, which fundamentally is sending an email, is not hard or scary. It's something that we don't necessarily feel like doing. We're doing ourselves a real disservice by describing things in terms that are not accurate. When you start to get into the impossible territory, it's where these words start to turn into the eye-cance.

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