How to Toast to a Good Life

The 15 toasts is a dinner kind of model that I developed with a colleague of mine, Tim Lebrecht. The rules were basically, at some point in the night, you ding your glass, stand up, old school style, give a toast to the theme. And what we realized in that evening was by sort of toast three or toast four, people were starting to get kind of teary-eyed as they shared. They wanted to do it. You can't force the 15 toasts on somebody but you can invite them into it.