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205 | Seth Godin | The Song of Significance: A New Manifesto for Teams

The Greatness Machine

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The Consciousness of TV

David Bianculli: We're just going to start to create a consumerism that's not I'm not going to go buy the big. He says people are getting super nichy in what they're deciding this where they spend their attention, right. If you look at the market for ketchup, Heinz still wins but if you look at salsa, the number one best selling salsa is none of the above.

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