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EP 03 - How Zach Stuck Built A New DTC Brand From $0-100K in 30 Days
Adspend with Ash Melwani and Rabah Rahil
The Elements of a Good Landing Page
Traditional landing pages are designed forward first, and not necessarily like teaching. Traditional landers have a lower conversion rate than other forms of content. A good landing page should give visitors an opportunity to learn more about your brand or just read more content. The listical is the most important part for any ad that you're trying to drive traffic to. Don't mention anything about five reasons why i ad drive that to ellistical. Dum it down. Who are you? Why should they buy from you? Simple, push them over to a p, d p page.
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