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10min chapter
The Future of AI in Marketing, Growth & Content: Season 2 Finale (Part 2) w/ Brian Balfour, Ravi Mehta, Joff Redfern, and Fareed Mosavat
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Evolving Landscape of Content Licensing and Monetization
This chapter explores the changing landscape of content licensing deals, focusing on the potential shift towards large foundational models adopting content licensing practices. It discusses the challenges faced by language models in licensing content, the gray areas surrounding licensing models, and the need for content creators to focus on creating specialized models to stand out in a world where generative AI models have integrated vast amounts of content. Additionally, it delves into how news organizations like The New York Times are adapting to these trends through changes in content strategy and revenue streams.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode