303: Optimizing Email Deliverability for Cold Outreach with Jesse Ouellette and Vaibhav Namburi
The Predictable Revenue Podcast
00:00
What Are Active Measurements I Should Be Attracting?
Open rates to me are just vanity metric that your board or your client asks because it's just required. If you're trying to get a click, then you obviously don't care about the replies. But if we really want to look at an ideal response rate, something that anything below that should be a flag for you. The question I haven't been able to get clarity on is whether Google automatically load that tracking pixel as soon as every email goes out. Or does it wait until Jesse goes to answer that email and then it downloads it? Oh, I could probably answer. Let's I'm keen to see what you've got.
Transcript
Play full episode
