Does Disney Have Its Movie Mojo Back?
The Town with Matthew Belloni
Disney's Box Office Challenges
This chapter explores Disney's current box office performance amid a recovering cinema landscape, emphasizing the holiday season's significance. While recent major films suggest a resurgence in theater attendance, overall figures still fall short of pre-pandemic levels, particularly compared to 2019. The discussion also considers the profitability of blockbusters versus smaller projects and how social media influences audience turnout, especially for legacy sequels.
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