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291. Design Your Dream Life - Part 2: Routines, Performance + Purpose with James Wedmore

the bossbabe podcast

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How to Grow a Sales Machine

Natalie: Once I have a funnel or sales machine in place is it just a matter of getting more people in and I say yes but it's a yes. She says once we have the machine there's two ways to grow it right she said. Natalie: The performance of your sales machine matters so the metric that we use for this is called EPL EPL is what we see is the holy grail metric of your entire marketing department It also tells you how much you can spend to acquire new leads.

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