This Is Working with Daniel Roth cover image

Marketing authentically with Coltrane Curtis

This Is Working with Daniel Roth

00:00

Rihanna's Influence on Marketing

"I was looking around all the time, trying to figure out what I should wear or what I should listen to in the mid 80s," he says. Are you surprised that companies are still chasing celebrities? "Why do people still want Matt Damon to hype their cryptocurrency?" 'The influencer behind the influencer is not recognizable'

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