I want to point out for the audience that like you actually make sure that going into any sort of communication event where there's a lot of people. This is one of the things that I wanted to make sure I share with everybody. The book is written for entrepreneurs who want to grow their business by generating sales through public speaking. Leaders who don't have a business, leadership is entrepreneurship within an organization because it's mastering communication and psychology to get people to do what needs to get done. Anyone who has presentations regularly who wants those presentations to be effective in the sense of getting people to do something after the presentation.

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