Changing Deeply Rooted Habits through Understanding Triggers and Rewards

The chapter explores the challenging process of changing ingrained habits by dissecting triggers and rewards in specific scenarios like golf. It emphasizes the need to decrease the reward value of current behaviors to shift towards more desirable habits, focusing on reprogramming the brain through real evidence rather than sheer willpower. The speakers delve into the importance of providing a clear, superior alternative to current habits to enhance performance and effectively break bad habits.