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The Greens ‘stunning’ election defeat

7am

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Analyzing the Greens' Campaign Strategy and Miscalculations

This chapter explores the Greens' election campaign, focusing on their progressive slogan meant to counter the Liberals and the misjudgment that led voters to favor Labor. It also critiques unusual campaign tactics, such as the use of a giant red toothbrush to promote dental care within Medicare, and questions their effectiveness in gaining voter support.

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