How to Reduce Your Facebook Ad Costs
Social Media Marketing Podcast
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Are Look Like Audiences Going Down in Value?
Look like audiences have gone down in value because as facebook lost its data, that's what they counted on to create look like audiences. So starting last year in the spring, we started re testing more demographic based, or keyword based audiences. And i wouldn't say this one's been as impactfl as the automatic placement, but in some cases it's worked better to do that.
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