The Importance of Embellishment

Humans are storytelling and story-listening creatures. We use stories to teach, persuade, and to make sense of the complexities of existence. Being able to craft and deliver a good story is thus a real advantage in all areas of life, giving you a foot up when doing job interviews, going on dates, interacting with friends, or making a sales pitch.

Fortunately, good storytelling is a skill that can learned by anyone. Here to teach us the art of storytelling is Matthew Dicks, a writer, five-time Moth GrandSlam storytelling winner, and the author of the book Storyworthy: Engage, Teach, Persuade, and Change Your Life through the Power of Storytelling.

Today on the show, Matthew walks us through the nuts and bolts of how to craft a compelling story. We begin our conversation discussing ways to generate story ideas, why good stories don’t have to be about big moments, and why he recommends a practice called "Homework for Life." Matthew then tells us what we can learn from movies about making a story so engaging that people are waiting to hear what you say next. We also discuss the don'ts of storytelling, including how to never begin a story. And we end our conversation with a five-minute story from Matthew that showcases all the principles we discussed during the show.

Get the show notes at aom.is/storyworthy.