The Art of Product cover image

178: Why Build A Business At All?

The Art of Product

CHAPTER

Are You Trying to Build a Company?

"What i really want is not like an organization, but like a band," he says. "There's just something about the idea of there's five of us, and like, there's the bass player, the guitar player, the drummer,. And it's like maybe two people are the song writers, and everyone else just there, like, playing their instruments and stuff." He adds: "i get a lot of comfort from just feeling like, im what if thit was just like another technical cofounder at the company?"

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