Design Matters with Debbie Millman cover image

Dr. Temple Grandin

Design Matters with Debbie Millman

CHAPTER

The Visual Power of Association

You state that visual thinking is not about how we see, but how the brain processes information. It sounds like you have like a visual power of association. Give me a keyword and I'll tell you about how it's associated. Think of kind of a creative keyword and I will Google it in my mind for you. Egg beater. Well, I can remember on beating things with egg beater. Now I'm seeing eating cookie dough before we baked the cookies. Cement mixers are something I've had a lot of experience with. So I had lots of images and memory. That's how I solve problems because it's bottom up thinking.

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