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The Rapid Growth of Third-Gen FP&A Tools: The FP&A Guy, Paul Barnhurst

The Role Forward: A Strategic Finance Podcast

CHAPTER

The Pain Point of CRM Hygiene

The pain point that I've always heard anytime I've written about like that gen two sort of the legacy now platforms. It was that blank canvas that you know, it just makes it like so difficult to set up. So we have a data, a data team here that works with a lot of customers. And then we have experts that will help clean that up. We really stay a an ebook about CRM hygiene and, you know, making sure that your CRM data is in order.

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