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A Quick Start Guide to Building an Enduring Company – In Conversation With Doug Leone

Moonshot

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The Gross Margin Line

Gross margin is the line that says how unique your product is, and how much does somebody want. If you're an amazon, you make it up on volume. None of you guys are in a scale business. You're all ina non scale business. And so to me, the gross margin line is the tellal line. I know how to break that apart.

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