Getting Lucky in Supply Chains

Kabeer grew up in a small town in Dadra & Haveli, where starting one’s own business was unheard of. After completing his MBA, he started working as a sales executive at Airtel and later became a product manager.

After spending a few years there, he decided to leave and spent a year doing nothing before finally starting his first startup. A location based service that offered coupon codes for local shops and worked on SMS communication.
He found Product market fit and eventually sold the company to hike.

He again took a hiatus and decided not to work on anything for a while. After around 6 months, he stumbled across a personal problem.

Kabeer had the habit of staying organised and had a system in place for efficiently doing almost everything. Purchasing groceries every week though, proved to be a challenge.

This urged him to think of a solution. Not thinking of it as a business, he started by simply creating a whatsapp group for taking orders and making deliveries himself.
Within 3 months, the member count reached over 10K, by word of mouth alone.

It was then Kabeer realised the market for this problem is huge, and a business can be created around it.

Thus, Dunzo was born.
Today, it is trusted by over 5 million users across 7 cities.

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