3min chapter

Means of Creation cover image

#15 — Taylor Lorenz on the creator economy, online entrepreneurship, the changing media landscape, & more

Means of Creation

CHAPTER

Facebook and Instagram Aren't Paying Creators a Cut of the Advertising Revenue

I always talk about how basically content creators are like the unpaid interns for all of these platforms. And yet they're not seeing any of the revenue. Facebook and Instagram still to this day do not give creators a cut of the advertising revenue. I think there's just growing recognition of who is actually creating the value on all ofthese platforms.

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