Disgust Is a Double Edged Sword

Disgust is driven by biological and, quite likely, evolutionary factors. It's also malleable and variable among individuals and cultures. Hand hygiene is an excellent weapon against infectious disease. We used disgust to promote hand hygiene in gana. A rather well dressed, but typical ganem woman came out of the toilet, and you notice that she doesn't wash her hands. And then she prepares food for her kids. The video showed stains or something indeterminate, on the pounded yam. Then you see her feeding a piece of it to child. As moms watch this add they realize,. basically that the fices that she was dealing with in the toilet have actually got into...