How Will You Know When You've Hit Your Objective?

Lack of clarity is the very first thing. You get caught up on the autopilot of life and work, right? That's what for me, and it's why the book is written in this fashion. It's like, how can we help just pause that autopilot so that the prompt is there, or the story is there, that that shakes, shakes people up a little bit to think.