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How virtual meetings can limit creative ideas

Nature Podcast

CHAPTER

What Is It That Makes Dea Generation Better?

The idea selection task uses very different skills from the brain storming task. What's interesting is videa conferencing was not universally bad when it came to idea selection. The virtual condition identified a higher quality idea than the imperson condition. We looked at how much participants felt they connected with the other through self report and mimicry.

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