Strategic Approach to Reverse-Engineering a $10M Adtech Exit

Co-hosts Eric Franchi and Joe Zappa dive into a thought experiment: how to reverse-engineer a $10M adtech exit. They touch on:

• What value you need to provide to get bought for $10M
• An actual example of an adtech company that sold for low eight figures
• The ideal team
• Adtech product ideas that could lead to a quick $10M exit right now

As a VC, Eric initially hated this idea, but by the end, Joe wears him down. Check out the X thread that started the discussion: https://x.com/joe_zappa/status/1788246400020447375