
From VistaVision to Virtual Production: Film's Unexpected Second Act
Denoised
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Diverging Paths: Kodak vs. Fujifilm in the Digital Age
This chapter examines how Kodak and Fujifilm navigated the transition from film to digital cameras, showcasing Kodak's struggles with its legacy and diversification efforts. In contrast, Fujifilm's successful embrace of digital technology highlights the potential relevance of legacy brands to younger consumers.
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