Pop Culture & Pre-Order Chaos

Perplexity voice assistant can now interact with your iPhone, and it’s better than Siri, iPhone 17 Air models reveal an ultra-slim design, Google loses two trials and what it means for Chrome, Search and OpenAI, plus Apple Watch celebrates 10 years since launch.

• Take the Primary Tech member benefit poll here!
• Bonus Episode: iPad Needs a Better Keyboard - Listen here

Sponsored by:

• Insta360 X5: Get the new Insta360 X5 camera with user replaceable lens, longer battery life, and 8K video! Use promo code **PRIMARY** at checkout: https://store.insta360.com/product/x5
• Notion AI: Organize your work and life using Notion AI. Try Notion for free when you go to: notion.com/primarytechnology

Get Show Notes via Email

• Sign up to get exactly one email per week from the Primary Tech guys with the full episode show notes for your perusal. Click here to subscribe.

Watch on YouTube!

• Subscribe and watch our weekly episodes plus bonus clips at: https://youtu.be/5wOS-rMmS7U

Join the Community

• Discuss new episodes, start your own conversation, and join the Primary Tech community here: social.primarytech.fm

Support the show

• Get ad-free versions of the show plus exclusive bonus episodes every week! Subscribe directly in Apple Podcasts or here if you want chapters: primarytech.memberful.com/join

Reach out:

• Stephen's YouTube Channel
• @stephenrobles on Threads
• Stephen on Bluesky
• Stephen on Mastodon
• @stephenrobles on X
• Jason's Inc.com Articles
• @jasonaten on Threads
• @JasonAten on X
• Jason on Bluesky
• Jason on Mastodon

We would also appreciate a 5-star rating and review in Apple Podcasts and Spotify

Podcast artwork with help from Basic Apple Guy.

Those interested in sponsoring the show can reach out to us at: podcast@primarytech.fm

Links from the show

• Nintendo Switch 2 preorders: everything you need to know to nab one | The Verge
• OpenPin Hub
• Perplexity Voice AI
• Perplexity Plagiarized Our Story About How Perplexity Is a Bullshit Machine | WIRED
• Apple’s New Siri Chief Mike Rockwell Overhauls Management to Start Turnaround - Bloomberg
• Apple Intelligence | Clean Up Photos: Flex | iPhone 16 - YouTube
• Low Glare | Mac does that | Apple - YouTube
• iPhone 17 Air's Extreme Thinness Demoed in New Video - MacRumors
• Apple Sports scores another win with new Game Card Sharing feature
• Ads are rolling out more broadly on Threads today, and our goal is still for them to enhance your overall experience. We’re closely monitoring and will continue listening to your feedback as we scale.
• Instagram Launches 'Edits' App to Replace CapCut - MacRumors
• Google’s antitrust trial begins with a fight over Chrome, money, and AI | The Verge
• Sam Altman Just Trolled Everyone, and It’s The Smartest Idea I’ve Seen Yet
• Apple fined 500 million euros by EU under the Digital Markets Act, forced to make changes to App Store policies - 9to5Mac
• Did Tim Cook finagle a special tariff deal? Senator Warren wants to know | The Verge
• Bluesky launches blue check verification | TechCrunch
• Review: Apple Watch is beautiful, but rough around the edges | AppleInsider
• Apple Watch Series 7 review: Bigger than you think | AppleInsider

• (00:00) - Intro
• (02:54) - Switch 2 Pre-Order Chaos
• (11:25) - Membership Poll!
• (13:49) - Humane Ai Pin LIVES
• (15:55) - Perplexity Just Beat Siri
• (21:07) - Plagiarism and Perplexity
• (26:21) - Shifts in Apple's Siri Team
• (31:00) - Weird Apple Intelligence Ads
• (34:10) - Sponsor: Insta360
• (36:40) - Sponsor: Notion
• (38:30) - iPhone 17 Air
• (44:18) - Apple Sports App
• (49:35) - Threads Got Ads
• (50:42) - Instagram Edits App
• (53:16) - Google Lost in Court, Now What?
• (01:01:21) - EU Fines Apple $500M
• (01:04:30) - Tim Cook Jukes Tariffs
• (01:05:53) - Bluesky Blue Checks
• (01:12:24) - Watch Turns 10