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Ep4: The Power of Customer Storytelling; w/ Sam Shepler, founder & CEO, TestimonialHero — Product Market Fit podcast
Product Market Fit
SaaS Versus Services
Is it fundamentally different in a services business versus SaaS? Or is that part pretty similar? I think that is dictated by your LTV and your average order value or your average contract value. With testimonial here, our average order value is roughly $15,000. So there's a lot of channels that will work with that. And there are certain channels that really won't. There's just certain things you can't afford to do out and sales, right?"
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