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193 - Marketing Teams Are Over-Measuring and Under-Delivering | Full-Funnel Summit 2021

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How Do You Make Sure Your Clients Adopt Your Product?

Ladimir: You're a big advocate of the basics, and my question is to basics. How do you make sure that your clients actually adopt all that they make with or without you? Ell: It's this comes down to leadership. Are you a c m o that wants your marketers to lead the way, to innovate, to be in places that your customers are,. Then you're going to need do these things.

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