This Week GTM Strategy | What does go-to-market mean to you?
Go to Market this Week
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How to Go-to-Market Your Product
Kristen Kultinsky is the director of marketing at Demostak. She says go-to-market is how you connect your product to customers. "It's a do both strategy, recognizing that if you sell more on the enterprise side, you probably have to do a little bit more there"
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